Product Management Webinar: Sunsetting a Product or Feature
Why, How, and When to Kill a Product or Feature with Stephanie Musat
Friday 13th December 9am PDT / 12pm EDT / 5pm BST
Killing a feature or even an entire product might just be one of the most strategic moves you’ll ever make as a Product Manager.
So join our webinar with Stephanie Musat, Director of Product Management at Warner Bros Discovery, and host, Janna Bastow, CEO of ProdPad as they share everything you need to know about why, how, and when to kill your product or feature without ruffling any feathers in the process.
About this webinar
When it comes to killing a product or feature deciding what to kill isn’t easy. Maybe you’re emotionally attached to a feature or product you helped create, or you’re worried about upsetting users or stakeholders.
But, the truth is, that killing the right feature or product can save you time, reduce costs, improve focus, make room for growth, and free up resources for what truly matters.
So, how do you know when to pull the plug? How do you choose which features or products to eliminate without jeopardizing user satisfaction? And how do you build the case for letting go?
Join our webinar with expert Stephanie Musat as she explains why killing features or products can save you, how to identify what needs to go, and when to take the plunge. You’ll learn how to separate emotion from data, challenge the status quo, and make bold decisions that lead to healthier, more user-centric products.
We’ll also cover:
- Why maintaining unused or low-value products or features is costing you more than you think
- What tools can help you evaluate what needs to be put to rest
- Strategies to kill products or features without pushback
- How to communicate ‘why’ you are killing off a product or feature to your stakeholders
- When and how to integrate killing off a product or feature into your product lifecycle.
- And much more…
About Stephanie Musat
Stephanie is the director of Product Management at Warner Bros Discovery, with more than 12 years of experience in large-scale direct-to-consumer media organizations. She sits at the intersection of user experience and content, where she connects users to the stories they love through thoughtful taxonomy and navigation, brand campaigns, and creative on-platform executions while defining best practices for our pages and pathing experiences.
Stephanie also teaches product management courses for Northwestern University’s Kellogg School of Management and for Mind the Product public and corporate training. She has also worked at CNN, Refinery29, Complex Networks, and Bauer Xcel Media.
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