Product Management Webinar: Multi-Product Strategies
How to Build a Scalable Multi-Product Strategy with Ibrahim Bashir
Watch our webinar with guest, Ibrahim Bashir, VP of Product Management at Amplitude, and host, Janna Bastow, CEO of ProdPad. They’ll walk you through key concepts and metrics including KPIs, Flywheels, and S-Curves, and explore how to construct a scalable multi-product strategy.
About Ibrahim Bashir
Ibrahim Bashir has been building and shipping software for over 20 years. He is currently at Amplitude, where he serves as the VP of product for the core analytics offering. Before that, he scaled Box’s platform ecosystem, Twitter’s service infrastructure, and Amazon’s Kindle business. And in his past life, he studied computer science, taught algorithm courses, wrote radiology software, built e-commerce platforms, and served as a technology consultant.
LinkedIn: t.co/ib
Twitter: @ibscribe
Subscribe to Ibrahim Bashir’s Substack newsletter: https://runthebusiness.substack.com/
Key Takeaways
- Pitfalls to avoid when building a multi-product strategy
- How to manage your KPIs in a multi-product strategy
- Exploring the Flywheel and Box’s new product launch history
- Deep dive into cloud content management
Watch more of our Product Expert webinars
How to ‘Do’ Growth Product Management
Learn practical ways to build and execute a product-led growth strategy and demonstrate the outcomes you’re delivering and the needles you’re moving.
-
How to Set Product OKRs (The Most Effective Way) for 2025 with Ben Lamorte
Learn the best way to set and use your Product OKRs from Ben Lamorte, OKR expert and author of Objectives and Key Results: Driving Focus, Alignment, and Engagement with OKRs.
-
Why, How, and When to Kill a Product or Feature with Stephanie Musat
Watch as we share everything you need to know about why, how, and when to kill your product or feature without ruffling any feathers in the process.
