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Market Requirements Document Template
Use our editable template to create an MRD for your product and set your team up for success!
Why you need this template
Get everyone on the same page when it comes to a new market opportunity with a detailed and thorough Market Requirements Document. Use our editable template and simply answer the questions to quickly and easily outline the all-important information everyone needs to know. Map out the market, assess the demand, explain the problem to solve and give a broad overview of your intended solution.
With this MRD template you’ll find guidance on…
- Why you need an MRD
- What research and information you’ll need to gather
- How to outline the market
- What to include about the target persona
- The important questions to answer about the problem to solve
- How to communicate the value and size of the opportunity
- What competitor analysis to include
- And more
About the author
Janna Bastow is co-founder and CEO of ProdPad, software that helps product managers plan and deliver better products. Janna has organized ProductTank events worldwide and is a founder of Mind The Product, a global community of product managers. She likes to inspire great product conversations by asking: “What problem are you trying to solve?”